Optimized Man Podcast #03 – Optimal Information Publishing

by Derek

in Business, Optimized Man Podcast

Hola from Playa del Carmen, Mexico.

In the Optimized Man podcast episode #3 I talk to Greg Rollett of ProductProSystems.com about information publishing. Greg Rollett and his partners at the The ProductPros, have marketed and sold over $1 Billion in products and services. NICE!

If you have some expertise that you think you could turn into an information product, then you wont want to miss this episode.

We talk about:

  • Greg’s 4-step webinar system (that’s seriously easy to use) that can help you get a product up and onto the market relatively fast.
  • The mechanics of why info products are great for producing ‘passive income’. (And even if it’s not passive (because nothing truly is), it’s still a great way to free yourself from a location dependent job).
  • The ideal info products to go after and how to narrow a niche so you can dominate.

Listen to the episode below:

 

>> Right click here to download episode #03

>> Connect with Greg here: The Product Pros

If you’re interested in learning more about info publishing then signup for my newsletter below. I have some exciting new products I’m working on this year that will be released soon. I’ll hook you up with early bird access, discounts, and any free goodies I can.

Gracias,
Derek

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Let ‘Em Spend Money

by Derek

in Business

As the online world gets smaller and the individual consumer has more ability to be heard, it’s increasingly important to focus on finding your best customers. The customers that are going to spend lots of money with you. The customers that you’ll the have the best value exchange with.

If you sell a $37 ebook that’s good, there are going to be customers who love it and want more. You need to have $97-$197 course or community behind that product.

Then you need to have a home-study course for ~ $500-997 (obviously depends).

Then you need to have a done-for-you option for ~ $1k-10k.

Then you need to have private, intensive consultations for ~ 10k-25k-100k.

Let your best customers spend money with you.

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